Product features
Here is a detailed list of product features, showing which are available as part of Snowplow Customer Data Infrastructure (CDI) or Snowplow Self-Hosted.
Data Pipeline | CDI | Self-Hosted |
|---|---|---|
| 25+ trackers and webhooks | ✅ | ✅ |
| First party tracking | ✅ | ✅ |
| Anonymous data collection | ✅ | ✅ |
| Cookie Extension service | ✅ | ✅ |
| High availability and auto-scaling | ✅ | ❌ |
| Enrichments | ✅ | ✅ |
| Failed events | ✅ | ✅ |
| Data quality monitoring | ✅ | ❌ |
| Single Sign-On | ✅ | ❌ |
| Pipeline observability | ✅ | do-it-yourself |
| Surge protection | ✅ | do-it-yourself |
| Warehouse / lake destinations | ||
| • Snowflake | ✅ | ✅ |
| • Redshift | ✅ | ✅ |
| • BigQuery | ✅ | ✅ |
| • Databricks | ✅ | ✅ |
| • Synapse Analytics | ✅ | ✅ |
| • Elasticsearch | ✅ | ✅ |
| • S3 | ✅ | ✅ |
| • Google Cloud Storage | ✅ | ✅ |
| • Azure Data Lake Storage / OneLake | ✅ | ✅ |
| Real-time streams | ||
| • Kinesis | ✅ | ✅ |
| • PubSub | ✅ | ✅ |
| • Kafka / Azure Event Hubs / Confluent Cloud | ✅ | ✅ |
Data Product Studio | CDI | Self-Hosted |
| Advanced enrichments (PII, IP anonymization, JS, API, SQL enrichments) | ✅ | ✅ (no UI or API) |
| Data structures tooling and API | ✅ | ❌ |
| Data products | ✅ | ❌ |
| Data modeling management tooling | ✅ | ❌ |
| Jobs monitoring dashboard | ✅ | ❌ |
| Failed events alerting | ✅ | ❌ |
| Failed events in the warehouse | ✅ | ❌ |
| QA pipeline | ✅ | do-it-yourself |
| Fine-grained user permissions using access control lists | ✅ | ❌ |
| API key access | ✅ | ❌ |
Data Model Packs | CDI | Self-Hosted |
| Digital Analytics | ||
| Funnel builder | ✅ | ❌ |
| User and Marketing Analytics | ✅ | ❌ |
| Marketing Attribution | ✅ | ❌ |
| Video and Media | ✅ | ❌ |
| Unified Digital, Attribution, Media Player, Ecommerce, Normalize, Utils data models | ✅ | ❌ |
| Ecommerce Analytics | ||
| Ecommerce Analytics | ✅ | ❌ |
| Ecommerce data model | ✅ | ❌ |
Extensions | CDI | Self-Hosted |
| Reverse ETL, powered by Census | ✅ | ❌ |
| Audience Hub, powered by Census | ✅ | ❌ |
Performance and Resilience | CDI | Self-Hosted |
| Outage Protection | ✅ | ❌ |
| Global Availability | ✅ | ❌ |
Infrastructure and Security | CDI | Self-Hosted |
| High | ||
| HTTP access controls | ✅ | ❌ |
| VPC peering | ✅ | ❌ |
| SSH access control | ✅ | ❌ |
| CVE reporting | ✅ | ❌ |
| Static collector IPs | ✅ | ❌ |
| Advanced | ||
| Custom VPC integration | ✅ | ❌ |
| Custom IAM policy | ✅ | ❌ |
| Custom security agents | ✅ | ❌ |
SLAs | CDI | Self-Hosted |
| Collector uptime SLA | ✅ | ❌ |
| Warehouse loading latency SLA | ✅ | ❌ |